Ultimate Consumer

Consumidor final
Es la persona que ocupa el último lugar en la cadena de producción y distribución, es el que realiza el consumo.

Marketing dictionary. 2013.

Mira otros diccionarios:

  • ultimate consumer — ➔ consumer * * * ultimate consumer UK US noun [C] (also ultimate customer) COMMERCE, MARKETING ► the person or organization that buys a product to use, rather than to sell it to someone else: »The law ensures the most effective protection for the …   Financial and business terms

  • ultimate consumer — /ˌʌltɪmət kən sju:mə/ noun the person who actually uses the product …   Marketing dictionary in english

  • consumer — con‧sum‧er [kənˈsjuːmə ǁ ˈsuːmər] noun [countable] 1. MARKETING a person who buys goods, products, and services for their own use, not for business use or to resell: • Demand for autos is increasing as consumers feel more confident about the… …   Financial and business terms

  • ultimate customer — ➔ customer * * * ultimate customer UK US noun [C] COMMERCE, MARKETING ► ULTIMATE CONSUMER(Cf. ↑ultimate consumer) …   Financial and business terms

  • consumer — con·sum·er n: one that utilizes economic goods; specif: an individual who purchases goods for personal use as distinguished from commercial use Merriam Webster’s Dictionary of Law. Merriam Webster. 1996. consumer …   Law dictionary

  • consumer spending — Mktg the total value of household and personal expenditure measured at macro and micro levels. At the macro level, consumer confidence can be measured by the overall levels of consumer spending and from a demonstration that earnings have… …   The ultimate business dictionary

  • consumer — Mktg somebody who uses a product or service. A consumer may not be the purchaser of a product or service and should be distinguished from a customer, who is the person or organization that purchased the product or service. Also known as end… …   The ultimate business dictionary

  • consumer demand — Mktg the patterns of consumer behavior that affect their buying decisions. Consumer demand is influenced in various ways. Psychologists and marketers have identified three important factors affecting buying decisions: needs, which are things we… …   The ultimate business dictionary

  • consumer panel — Mktg a carefully selected group of people whose purchasing habits are regularly monitored. A consumer panel usually consists of a large cross section of the population so as to provide meaningful data. There are two types of panel: diary panels,… …   The ultimate business dictionary

  • consumer behavior — Mktg see consumer demand …   The ultimate business dictionary

  • consumer goods marketing — Mktg the promotion of products to members of the public. Consumer goods marketing is aimed at individuals rather than organizations and promotes products directly to the end user rather than to intermediaries. Marketing strategies will be… …   The ultimate business dictionary

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